Mystery Shopping

Developers, builders and real estate agencies spend hundreds of thousands of dollars to develop, advertise and promote their project. Carefully chosen sales agents, whether they are in-house or agency affiliated, are key to a developer’s success. Do you know how your sales agent measures up on the telephone and in person? Are they asking the essential discovery questions to gain the tools and information they need to begin cultivating a relationship with a prospect, to advance the interest of the prospect or to bring the prospect to a close? Can they qualify the prospect or determine their “fit” for your development?

Let us help you learn the level of professionalism your chosen sales team portrays to your prospects. Discover how your typical prospects are treated at your development, or on the telephone. We conduct both on-site and telephone shops. In addition, shops can be used as an ongoing tool. Many of our clients use them to keep apprised of how their sales people are consistently representing the development to the highest professional standards expected. Remember, you need to inspect what you expect!

Please contact us for a quote on the telephone and/or in person Mystery Shop you would like performed. Our Mystery Shops are scored on a point system so that you may measure the results, both in comparison within your company, and in comparison with other shops that have been performed across New England. The results of the shop also provide an opportunity to coach or train an individual sales person to help them achieve a greater level of understanding of this market segment so that they may deliver a greater number of sales to help you reach your goals.

To learn more about 55+ and how we can benefit your company click here.