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"A mind stretched to a new idea never returns to its original dimensions."
Oliver Wendell Holmes

 

UPCOMING SPEAKING ENGAGEMENTS
May 2 - 5, 2010 Save the Date for ESAAL's 31st Annual Conference & Trade Show
May 2 - 5, 2010
Saratoga Springs, New York
Click here for more information.

Past Speaking Engagements
[ 2010   2009  2008  2007   2006   2005   2004    2003   Pre-2003 ]

2010 Speaking Engagements
January 19-22, 2010

Join me at the 2010 International Builders' Show! NAHB BUILDER SHOW LOGO.jpg
January 19-22, 2010
Las Vegas, NV
www.BuildersShow.com
The New Deal for the New Decade
Friday, January 22, 2010 at 8:00 AM

Don't forget to stop by '50+ Lifestyle Central' - the place to be during the 2010 International Builders' Show.
In additional to a full range of 50+ housing education sessions on today's hottest topics, visit 50+ Lifestyle Central - the 50+ Housing Council's official headquarters - in North 256. Take advantage of a myriad of opportunities, from networking and socializing with your peers and industry leaders to learning or just relaxing.

50+ Lifestyle Central hours are as follows:

  • Tuesday, January 19 - 7:00 a.m. - 6:00 p.m.
  • Wednesday, January 20 - 7:00 a.m. - 6:00 p.m.
  • Thursday, January 21 - 7:00 a.m. - 6:00 p.m.
  • Friday, January 22 - 7:00 a.m. - Noon

Meet the Active Adult Experts
Tuesday, January 19, 3:30 - 4:30 p.m.

  • Integrated Home Technology and the 50+ Consumer
  • Land Planning
  • Revamping Your Marketing to Prepare for the Recovery
  • Emerging Trends and How to Apply Them to Your Business

Boomers on the Edge - How to Get Started in Active Adult Housing
Wednesday, January 20

Feasibility, 9:00 am - 9:45 am - Michael Starke, Spectrum Consulting
Land Planning, 10:15 am - 11:00 am - David Jensen, CAASH, David Jensen Associates
Design, 1:00 pm - 1:45 pm - Gary Snider, BSB Design
Marketing and Sales, 2:15 - 3:00 pm - Todd Harff, CAASH, Creating Results LLC, and Jane O'Connor, CAASH, MIRM, CMP, CAPS, 55Plus, LLC and Mature Living Choices

Wednesday, January 20, 3:30 - 4:30 p.m.

  • Floor Plan Designs That Sell
  • Multifamily 55+ Design
  • Going Green ... Why It's Good for You and Your Buyers

Thursday, January 21, 9:00 - 10:00 a.m.

  • Community and Home Designs for Today's Changing Market
  • Closing the Sale: Follow-Up Techniques That Work
  • Using the Internet as a Sales Tool
  • Active Adult Clubhouses and Amenities

Peer-to-Peer Topic Tables
Tuesday, January 19, 10:30 - 11:30 a.m.

  • Builder Forum
  • Finding Creative Sources for Capital (tentative)
  • Age-Restricting - Opportunities and Challenges for Builders and
    Developers
  • Selling to Today's Active Adult Buyers - Jane O'Connor

Architectural Plan Review/Marketing Reviews
Architects - KEPHART, BartonPartners, KTGY, Hord Coplan Macht

Tuesday, January 19, 9:00 - 10:00 a.m.
Tuesday, January 19, 3:30 - 4:30 p.m.
Wednesday, January 20, 3:30 - 4:30 p.m.
Thursday, January 21, 9:00 - 10:00 a.m.

Click here to learn more about the sessions listed above and to register for this important industry event.

2009 Speaking Engagements
Saturday, November 7, 2009

Designing for the Active Adult (course revised 2009)

NJ HBA.jpgLocation: Community Builders Association of NJ
9 Whippany Road, Building 2 - Ste 3
Whippany, NJ 07981
Call or email for further information and cost:
973-887-2888 or sharonb@cbanj.org

By the year 2014, there will be 85 million active adults ages 55 and older living in the U.S. and more than 40 percent of all households will be headed by someone in the 55+ age group. These market segments are defined by lifestyle, community, and amenities/product design preferences. This one-day course gives you an overview of design considerations to take into account when planning single-family and multifamily housing for active adults. Learn how to meet the needs of this growing market and how to provide them with a variety of housing options.

Tuesday, October 27 and Wednesday, October 28, 2009

Join Douglas O'Connor and me at the NH ARCH 20th Annual Fall Convention & Expo!

Grappone Conference Center
70 Constitution Avenue
Concord, NH
www.nharch.org
Marketing and Sales Strategies for a Soft Market
Tuesday, October 27 at 5:30 PM


Let's face it. We all have experienced the challenges of today's economic climate. With shrinking marketing budgets and a decline in prospects through our doors, we are working harder for every new resident. Listen to international expert, Jane O'Connor, and her co-presenter, Douglas O'Connor, as they share new strategies combined with tried and true methods to help increase your conversion rations. A discussion on industry trends will conclude the presentation.

June Retirement Village Association of New Zealand, Auckland, New Zealand, Speaker
Innovations in Retirement Village Design
June Retirement Village Association of New Zealand, Auckland, New Zealand, Speaker
New Ideas on Effective Marketing Strategies
June Retirement Village Association of New Zealand, Auckland, New Zealand, Speaker
Retirement Village Sales Strategies – Getting Back to Basics
April 50+ National Housing Council Symposium, Philadelphia, PA, Speaker
The Competition: Build A Better 55+ Community
April 50+ National Housing Council Symposium, Philadelphia, PA, Speaker
Refining an Active Adult Community: A Case Study
January International Builders Show, Las Vegas, NV, Speaker
50+ Super Sales Rally
January

International Builders Show, Las Vegas, NV, Instructor
CAASH Designation Course: Selling to the Active Adult

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2008 Speaking Engagements
November Annual Conference of the Retirement Village Association Ltd., Perth, Australia, Keynote Speaker
The State of Retirement Housing in the USA
November Annual Conference of the Retirement Village Association Ltd., Perth, Australia, Speaker
Development Stream, Feasibility Studies
November Retirement Village Association, Melbourne, Australia, Speaker
Selling to Active Adults
November Retirement Village Association, Sydney, Australia, Speaker
Selling to Active Adults
October Best of 50+ Housing Awards Gala, Westborough, MA, Moderator
September Best of 50+ Housing Awards, Quincy, MA, Judge
August Calgary Homebuilders Association, Calgary, British Columbia, Canada, Speaker
Planning and Executing Successful 55+ Active Adult Housing
May 50+ National Housing Council Symposium, New Orleans, LA, Speaker
50+ Reasons To Pay Attention To Generational Identity
May 50+ National Housing Council Symposium, New Orleans, LA, Instructor
CAASH Designation Course: Selling to the Active Adult
April Atlantic Builders Convention, Atlantic City, NJ, Speaker
Sales: “They Ain’t What They Used to Be!”
March Midwest Builder Show, Chicago, IL, Speaker
The Next Wave: Designing for Lifestyle of the Silver Surfers
February International Builders Show, Orlando, FL, Speaker
How To Get Started In Active Adult Housing, Selling to the 50+ Market Segment
February

International Builders Show, Orlando, FL, Expert Reviewer
Meet the Expert Ad Review

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2007 Speaking Engagements
November Builders Association of the Twin Cities, Minneapolis, MN, Instructor
CAASH Designation Course: Selling to the Active Adult
November Builders Association of the Twin Cities, Minneapolis, MN, Instructor
CAASH Designation Course: Designing for the Active Adult
November Builders Association of the Twin Cities, Minneapolis, MN, Speaker
Selling in a Soft Market
September Home Builders Awards (HOBI), CT, Judge
June 50+ National Housing Council Symposium, Denver, CO, Speaker
What’s Next: Selling Once Approved
June 50+ National Housing Council Symposium, Denver, CO, Instructor
CAASH Designation Course: Selling to the Active Adult
June Washington DC Homebuilders Association, Rockville, MD, Instructor
CAASH Designation Course: Selling to the Active Adult
February International Builders Show, Orlando, FL, Speaker
How To Get Started In Active Adult Housing, Selling to the 50+ Market Segment
February International Builders Show, Orlando, FL, Instructor
CAASH Designation Course: Selling to the Active Adult
January Builders Association of Greater Boston, MA, Instructor
CAASH Designation Course: Selling to the Active Adult
January Builders Association of Greater Boston, MA, Instructor
CAASH Designation Course: Designing for the Active Adult
January New Hampshire Homebuilders and Remodelers Association, Concord, NH, Speaker
Keynote: Active Adult Housing in New Hampshire
January

New Hampshire Homebuilders and Remodelers Association and First Horizon Home Loans,
Concord, NH, Speaker
Active Adult Strategies

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2006 Speaking Engagements
November 50+ Housing Council Northeast Regional Fall Symposium, Providence, RI and Seekonk,
MA, Two day Symposium, Moderator for Event, Moderator for Marketing & Sales Panel
Discussion
November Expert Witness Testimony: Planning & Zoning Commission, North Haven, CT
June Northern New England Association of Homes and Services for the Aging, Portland, ME,
Speaker
You’ve Generated Traffic…What’s Next?
June New England 50+ Housing Council, Breakfast Series, Shepard’s Cove on Spruce Creek, Kittery,
ME, Moderator
April 50+ Housing Council at Annual Orientation Meeting, Dedham, MA, Moderator
March New England 50+ Housing Council, Breakfast Series, Red Mill Village, Norton, MA,
Moderator
January

International Builders Show, Orlando, FL, Speaker
Meet the Experts, Sales and Marketing session

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2005 Speaking Engagements
December New Hampshire Homebuilders and Remodelers Association, Concord, NH, Speaker
Understanding Your 55+ Buyer
November Northeast Regional 50+ Housing Council Symposium, Foxwoods Resort & Casino,
Ledyard, CT, Moderator
November Northeast Regional 50+ Housing Council Symposium, Foxwoods Resort & Casino,
Ledyard, CT, Speaker
Is it Customer Satisfaction or Customer Delight?
November Connecticut Builders Conference, Hartford Convention Center, Hartford, CT, Speaker
Sales and Marketing Tips For the Active Adult Market Segment
September Expert Witness Testimony, Planning & Zoning Commission, Wethersfield, CT
September New England 50+ Housing Council, Breakfast Series, The Villages At Mount Hope Bay,
Tiverton, RI, Moderator
July Southeast Builders’ Conference, Orlando, FL, Speaker
Active Adult Community Sales
June New England 50+ Housing Council, Breakfast Series, Colliston Yard, South Nashua, NH,
Moderator
April New England 50+ Housing Council, Breakfast Series, The Woodlands, Clinton, MA, Moderator
March Expert Witness Testimony, Planning & Zoning Commission, Cheshire, CT
January

Expert Witness Testimony: Planning & Zoning Commission, Branford, CT

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2004 Speaking Engagements

November 50 Plus New England Housing Council Symposium, Foxboro, MA, Speaker
People + Performance = $1.7 Billion
November 50 Plus New England Housing Council Symposium, Foxboro, MA, Moderator
A Snapshot of Successful New England Active Adult Communities
November Boston Builds, World Trade Center, Boston, MA, Speaker
Understanding Active Adult Housing
November Connecticut Builders Conference, Bristol, CT, Speaker
Understanding Your 55+ Buyer Active Adult Strategies
October Maine Retirement Communities Marketing Association, Brunswick, ME, Speaker
Selling to the Active Adult
August Expert Witness Testimony, Planning & Zoning Commission, Sprague, CT
April Network Communications, Inc., Annual Meeting for MLC, Chicago, IL, Speaker
Active Adult National Overview
March 50 Plus New England Housing Council Symposium, Farmington, CT, Speaker
Your Customers…What Are They Really Saying?
March Expert Witness Testimony, Planning & Zoning Commission, Middletown, CT
January

Connecticut Builders Conference, Mohegan Sun, Uncasville, CT, Speaker
People + Performance = $UCCE$S

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2003 Speaking Engagements
November 50 Plus New England Housing Council Symposium, Nashua, NH, Speaker
People + Performance = $1.7 Billion
April Network Communications, Inc., Annual Meeting, Atlanta, GA, Speaker
National Overview of Active Adult Housing
March

50 Plus New England Housing Council Symposium, Newton, MA, Speaker
Understanding Your 55+ Buyer Active Adult Strategies

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Pre-2003 Speaking Engagements
  American Association of Retirement Communities, Annual Meeting, Portland, ME, Speaker
  American Association of Retirement Communities, Annual Meeting, Panama City, FL, Speaker
  Commercial Property Conference, New York, NY, Speaker/Panelist
  Expert Witness, Profile Trust Company, Planning & Zoning Commission, East Greenwich, RI
 

Maine’s Governors’ Symposium on Retirement Living: Conference, Portland, ME, Speaker

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